Be the brand recommended by ChatGPT Perplexity Copilot
Be the brand recommended by
ChatGPT Perplexity Copilot
Find out if your brand is being mentioned by AIs and what to do to improve your visibility.
The new search
has already begun.
And it demands
new strategies.
If your brand isn’t showing up in AI-generated responses, it’s becoming invisible.
Today, AI already influences decision-making and in those moments, some brands are mentioned while others are simply overlooked. This directly impacts your digital presence, authority, and competitiveness.
First Answer uncovers your brand’s presence in AI responses: it shows when your brand is mentioned, in what context, or why it’s still absent, and delivers valuable insights to turn invisibility into relevance.
The new search has already begun. And it demands new strategies.
If your brand isn’t showing up in AI-generated responses, it’s becoming invisible.
Today, AI already influences decision-making and in those moments, some brands are mentioned while others are simply overlooked. This directly impacts your digital presence, authority, and competitiveness.
First Answer uncovers your brand’s presence in AI responses: it shows when your brand is mentioned, in what context, or why it’s still absent, and delivers valuable insights to turn invisibility into relevance.
How does First Answer help your brand?
▇ Find out where and how your brand is being mentioned in AI responses.
▇ Identifies the content patterns being prioritized by AIs in conversational searches.
▇ Compares your brand’s visibility with that of competitors and reveals other brands that are gaining ground in the market
▇ Turns data into decisions with insight reports that guide your brand toward visibility in AI-driven searches

All of this with a focus on increasing your presence in the conversations where decisions begin.

What is AIO?
Answer Intelligence Optimization (AIO), is the strategy of adapting content to make it more intelligible, trustworthy, and actionable by generative language models.
While SEO focuses on visibility, AIO ensures that your content is correctly interpreted by AIs, with depth, clarity, and a structure that encourages citation.
This involves refining language, format, sources, consistency, and semantic alignment with conversational search intent.
It’s what transforms generic content into recognized authority.
What is GEO?
Generative Engine Optimization (GEO), is the practice of optimizing brands and content to appear in answers generated by artificial intelligence systems like ChatGPT, Bing Copilot, and Perplexity.
Unlike traditional SEO, which aims to rank links in search engines, GEO focuses on making your brand a citable and trustworthy source within the direct answers these AIs provide to users.
This visibility happens without clicks — and directly influences perception, authority, and buying decisions.
If the AI generates the answer and your brand isn’t there, you’re being left out of the conversation.
What is AEO?
Answer Engine Optimization (AEO), is the technique of structuring content so it appears as direct answers in platforms like Google (featured snippets) and assistants like Alexa and Siri.
It’s an important foundation, but it doesn’t keep up with the complexity of generative AIs, which demand more than just clarity—they require depth, context, and real authority.
That’s why First Answer goes beyond AEO, combining it with GEO and AIO to ensure your brand remains the answer, across any search tool, today and in the scenarios to come.

Don’t be invisible!
Be proactive, position yourself, and lead.
Success case

Legalcloud is one of Brazil’s leading legal tech platforms. But when they tested the query “tools to monitor judicial publications” on AI systems, the brand simply didn’t appear. It was as if it had disappeared from the digital landscape, despite being an authority in the field.
Thanks to First Answer’s insights, the team identified exactly what was missing, and just 24 hours later, Legalcloud was topping the results on ChatGPT, Bing, and Perplexity.
From zero mentions to undisputed prominence, surpassing their direct rival. Most brands haven’t even realized they’re being left behind by AI. Legalcloud caught on in time and claimed that space before anyone else could.


When we saw ourselves at the top, even overtaking our competitor, our reaction was: ‘Already? We didn’t expect results so fast.
Get started for free!
Discover how your brand is showing up in AI

Discover how to gain relevance on AI platforms and ensure your brand is present in the answers that shape buying decisions and value perception.

Many AI tools synthesize results in real time. They answer questions in natural language. And they are increasingly becoming the first point of contact between users and brands.
This evolution calls for a new discipline: AI optimization.
– Forbes –

Market data shows that search traffic on Google’s platform has been declining.
The rise of conversational tools contributes to this trend, as they deliver answers without needing to redirect users to other websites.
– Exame –

AI has revolutionized the search market. Marketers are scrambling to keep up.
– The Wall Street Journal –

It’s not about knowing everything.
It’s about knowing what to do next.
Get your brand noticed by AI before your competitors do. Claim your free assessment now.
Frequently Asked Questions
What is the First Answer platform?
What is GEO (Generative Engine Optimization)?
GEO (Generative Engine Optimization) is the process of optimizing your brand’s content so that it appears directly in answers generated by artificial intelligence tools like ChatGPT, Perplexity, Bing Copilot, and Gemini. Instead of focusing solely on traditional search engines, GEO helps your brand become a trusted and cited source within the responses produced by language models.
What is AIO (Answer Intelligence Optimization)?
AIO (Answer Intelligence Optimization) is the practice of structuring your content so that it is properly understood and retrieved by generative AIs. This involves elements such as embeddings, semantic markup, and technical structure that help language models interpret your brand’s information clearly and accurately.
What is AEO (Answer Engine Optimization)?
What does First Answer do?
What’s the difference between First Answer and a regular SEO tool?
Traditional SEO tools show your performance on Google. First Answer shows how AIs are responding to your audience based on the content you (or your competitors) have published. It’s a new layer of visibility — more contextual and conversational.
Does the platform also provide data about my competitors?
Yes. You can track competing brand names and identify how, when, and in what context they are being mentioned. This allows for a direct comparison of presence and authority within AIs.
How does First Answer track my presence in AIs?
What are 'actionable insights'?
Our reports go beyond just showing ‘where you appeared.’ They explain why you appeared, what might be driving (or hurting) your visibility, and how to adjust your content to improve your performance in LLMs.
What does it mean to optimize content for LLMs?
It means adapting your content so that it’s more easily recognized, referenced, and valued by models like ChatGPT. First Answer identifies mention patterns and helps you become a subject-matter authority in the eyes of AIs.
Does Artificial Intelligence really influence buying decisions?
Yes. Professionals and consumers use AIs to search for quick and reliable answers. Being well-positioned in the responses of these tools directly impacts perceived authority and influence at key moments in the decision journey.
Which language models do you currently monitor?
We currently monitor responses from ChatGPT, Perplexity AI, and Bing Copilot. We’re continuously expanding to new models as they gain relevance in the market.

Increase your authority where decisions begin.