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Real-World AI Impact

Pedro Tibau

Co-founder & Head of AI

First Answer is practical and efficient. In just two weeks, I was able to improve my websites’ rankings on LLMs.

Clara Terra Machado

Customer Growth Director

Excellent product! Cutting-edge technology, intuitive interface, and reliable performance. It works seamlessly in daily use and delivers exactly what it promises.

Horacio Torrendell

Founder & CEO

I love First Answer!

Frequently Asked Questions

What is GEO?

Generative Engine Optimization (GEO), is the practice of optimizing brands and content to appear in answers generated by artificial intelligence systems like ChatGPT, Bing Copilot, and Perplexity.

Unlike traditional SEO, which aims to rank links in search engines, GEO focuses on making your brand a citable and trustworthy source within the direct answers these AIs provide to users.

This visibility happens without clicks — and directly influences perception, authority, and buying decisions.

If the AI generates the answer and your brand isn’t there, you’re being left out of the conversation.

What is AIO?

Answer Intelligence Optimization (AIO), is the strategy of adapting content to make it more intelligible, trustworthy, and actionable by generative language models.

While SEO focuses on visibility, AIO ensures that your content is correctly interpreted by AIs, with depth, clarity, and a structure that encourages citation.

This involves refining language, format, sources, consistency, and semantic alignment with conversational search intent.

It’s what transforms generic content into recognized authority.

What is AEO?

Answer Engine Optimization (AEO), is the technique of structuring content so it appears as direct answers in platforms like Google (featured snippets) and assistants like Alexa and Siri.

It’s an important foundation, but it doesn’t keep up with the complexity of generative AIs, which demand more than just clarity—they require depth, context, and real authority.

That’s why First Answer goes beyond AEO, combining it with GEO and AIO to ensure your brand remains the answer, across any search tool, today and in the scenarios to come.

What is the First Answer platform?
First Answer is a platform for GEO (Generative Engine Optimization), AIO (Answer Intelligence Optimization), and AEO (Answer Engine Optimization), designed to enhance the visibility of brands and content within generative AI tools like ChatGPT, Google AI, Gemini, Bing Copilot, Grok and Perplexity.
We bring together these three pillars to help you understand how your brand is being mentioned in AI-generated responses, why it's happening, and what can be done to secure a prominent presence in these emerging AI-driven discovery channels.
What does First Answer do?
We track how your brand, your content, and even your competitors are being mentioned by language models (LLMs). Then, we translate that into clear data, actionable insights, and recommendations for content and positioning.
What’s the difference between First Answer and a regular SEO tool?

Traditional SEO tools show your performance on Google. First Answer shows how AIs are responding to your audience based on the content you (or your competitors) have published. It’s a new layer of visibility — more contextual and conversational.

Does the platform also provide data about my competitors?

Yes. You can track competing brand names and identify how, when, and in what context they are being mentioned. This allows for a direct comparison of presence and authority within AIs.

How does First Answer track my presence in AIs?
First Answer monitors real interactions in tools like ChatGPT, Perplexity, and Bing Copilot using a strategically distributed network of prompts. This allows us to identify when, where, and how your brand or content is mentioned — with context and frequency.
What are 'actionable insights'?

Our reports go beyond just showing 'where you appeared.' They explain why you appeared, what might be driving (or hurting) your visibility, and how to adjust your content to improve your performance in LLMs.

What does it mean to optimize content for LLMs?

It means adapting your content so that it’s more easily recognized, referenced, and valued by models like ChatGPT. First Answer identifies mention patterns and helps you become a subject-matter authority in the eyes of AIs.

Does Artificial Intelligence really influence buying decisions?

Yes. Professionals and consumers use AIs to search for quick and reliable answers. Being well-positioned in the responses of these tools directly impacts perceived authority and influence at key moments in the decision journey.

Which language models do you currently monitor?

We currently monitor responses from ChatGPT, Perplexity AI, and Bing Copilot. We’re continuously expanding to new models as they gain relevance in the market.